Closed Advert

This is a closed advert as it is clear to the audience what the product is that is being advertised this is due to the big bold colourful writing which says the name of the brand and then underneath the actual product, not only that but it includes a price tag as well, the only part of the advert which is ambiguous is what store is advertising this as different shops may sell it at different amounts. The colour scheme is the same one Nesquik always uses with the bright yellow background and blue writing. Anchorage is clearly present with the words Hot chocolate and the picture of the mug with the drink in it. The Slogan 'For a great start to the day!' suggests that the drink is best enjoyed at the start of the day although that may not be true. The advert includes a nutrition picture in the bottom right inferring that their product has each of these things and that you need them for a healthy start to the day